
Together, The Feed Zone Cookbook and Feed Zone Portables offer cyclists, runners, and triathletes over 150 vegetarian and 150 gluten-free recipes.
Skratch Labs produced this commercial to talk about their philosophy that real food is better for performance.
At Interbike last week, one of the VeloPress staff paid a visit to the Skratch Labs booth where Feed Zone Cookbook author Allen Lim was chatting with a bike shop retailer. He stood behind Allen, waiting to say hi, while the retailer thanked Allen for the book saying, “Your book changed my life! People ask me what I’ve done differently this year to make such a big difference in my racing, and I tell them I bought a cookbook!”