Dr. John Mandrola

Dr. John Mandrola is a cardiac electrophysiologist in Louisville, Kentucky, and is himself an active cyclist with atrial fibrillation.

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Brace Yourself: Strengthen Your Mental Fitness with This Lesson from Jenny Barringer Simpson

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In this chapter from the How Bad Do You Want It?, the entire running world expects University of Colorado cross-country running champion Jenny Barringer to win another NCAA title—including Jenny herself. But there's one problem: Jenny has perhaps forgotten how hard it is to win.

Time Is On Your Side: Greg LeMond’s Time-Based Goals Helped Him Win the 1989 Tour de France

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In this excerpt from How Bad Do You Want It?, pioneering American cyclist Greg LeMond races against the clock—and his rival Laurent Fignon—in an individual time trial stage of the Tour de France.

The Answer Is Inside You: Paula Newby-Fraser Collapses at the 1995 Ironman World Championship

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In this chapter from How Bad Do You Want It?, Ironman triathlon legend Paula Newby-Fraser has abandoned the training method that carried her to the pinnacle of her sport for a new and trendy approach: pile on the miles. Her ambition may bring her ultimate racing glory—or disaster.

How Bad Do You Want It?

Matt Fitzgerald Foreword by Samuele Marcora, PhD

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In How Bad Do You Want It?, coach Matt Fitzgerald explores some of the greatest moments in endurance sports to reveal new principles of sports psychology.

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Why Matt Fitzgerald Became a Coach and Sports Psychology Writer

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The introduction to his new book, How Bad Do You Want It?, Matt Fitzgerald shares how his own early racing career inspired his exploration of mental strength and spurred him to pursue a career as a coach and best-selling author.

Eric Schmitz

Eric Schmitz is a USA triathlon, NSCA, ACSM, and NASM certified coach and physiologist.

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Raul Guisado

Raul Guisado is a sports physiologist, strength and conditioning coach, and Olympic coach to the U.S. Ski Team.

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Ken Doyle

Ken Doyle is an exercise physiologist and athletic trainer with a USA Cycling coaching certification.

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Tom Rodgers

Tom Rodgers is a USAT certified triathlon coach and former NASA physiologist.

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Michael J. Ross, MD

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Dr. Ross is a board certified sports medicine physician and cycling coach.

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Lewis G. Maharam, MD

Lewis G. Maharam, MD, aka "Running Doc," is one of the world’s most extensively credentialed and well-known running health experts.

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Andy Pruitt, EdD

Andrew L. Pruitt, EdD, is an internationally-known athletic trainer, physician assistant, and educator.

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Andrew Coggan, PhD

Dr. Andrew Coggan is renowned in the endurance sports community for his research on power and exercise physiology.

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Joe Friel

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Joe Friel is the most trusted endurance sports coach in the world.

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Allen Lim, PhD

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Dr. Allen Lim is a sports physiologist, cycling coach, and a founder of Skratch Labs.

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RUN

Matt Fitzgerald

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RUN will teach runners how to listen to their bodies so they can train in the most personalized and adaptable way and begin to realize their full potential.

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Andy Pruitt’s Complete Medical Guide for Cyclists

Andy Pruitt, EdD with Fred Matheny

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The world's leading expert on bike fit and cycling-related injuries offers this manual on fixing and preventing injuries.

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Maximum Performance for Cyclists

Michael J. Ross, MD

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Maximum Performance for Cyclists is a step-by-step guide to individualized workout intervals, sound nutritional choices, and planning for recovery that will help every cyclist achieve new levels of performance.

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Maximum Performance

Michael J. Ross, MD

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Ross tackles the basic principles of exercise science, training, and diet, as well as the common medical problems and overuse injuries that can prevent maximum performance.

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